Graphic Design For Events In Guildford Surrey UK
Transforming Invaio's office spaces
Inspiring collaboration, engagement and innovation through branded office spaces
The challenge
Invaio tasked us with rebranding their flagship office in the United States, to create a space that would engage investors, inspire employees, and foster collaboration with future partners. The office needed to reflect precision, dedication, efficiency and innovation while maintaining a warm and welcoming atmosphere. The project task was to transform seven distinct areas, with an initial focus on the reception area, the first point of brand contact. We were specifically asked to minimise the use of Invaio’s main dark green colour in this space.
Our approach
Our guiding question was: How can the office best represent the Invaio brand? Although the reception area was the priority, we took a holistic approach, ensuring a cohesive design throughout all seven areas. We began with a mood board for all the areas, showcasing materials that would reflect the brand’s values. From there, we developed mock-ups for each area, integrating selected materials and Invaio’s branding while ensuring a consistent look and feel throughout the building.
The solution
To align with Invaio’s values of precision and innovation, we introduced oak wood panel cladding in the reception area, extending it to the wall facing visitors. This material adds sophistication and reinforces the brand’s commitment to sustainability, while providing a warm, inviting backdrop that balances the cutting-edge nature of Invaio's work.
In the waiting area, we featured large branded prints with the tagline set against white space, creating a visually appealing yet uncluttered look that reflects Invaio’s clarity and purpose. The selected colour palette of neutrals, whites, and subtle accents of green avoided overwhelming the space, while still reflecting the brand’s connection to nature and growth. We also branded an iPad check-in screen to streamline visitor registration, reinforcing Invaio’s forward-thinking approach. By integrating existing furniture, we ensured a budget-conscious design.
Office branding solutions for regional offices
To enhance branding across Invaio’s regional offices, we were tasked with designing solutions that would be consistent, flexible and cost-efficient for each office.
Window Vinyls
In one office, our goal was to provide the team with sufficient privacy while allowing ample light into the office. It was also important to make the Invaio brand prominent, clearly distinguishing the area where the team was located in shared office space.
Curated framed pictures
For smaller regional offices, we introduced a versatile solution involving standard-sized frames and a curated digital catalogue of brand images. The catalogue allowed each office to select and print images that best fit their space, ensuring flexibility and personalisation. By grouping images into collections, we provided a structured way to reinforce the office’s branding and create a visual brand narrative throughout each location.
What we offer
Yes we do graphic design but it’s more than that, it’s creative thinking, it’s bringing brands alive and it’s working with you to create the best brands we can and make great brands even better.
When it comes to graphic design, there are endless options SJ Creative Partners can offer.
The SJ Creative Partners team are the best of the best - creatively driven design professionals who not only always do great work, but with that also always comes the best of customer service and delivery – thorough understanding of the need, responsive, friendly, imaginative, proactive, diligent and enjoyable to work with. They are a hidden gem in a sea of graphic designers and when you start to work with them you will see why.
Andrew Basham