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Logo refresh, brand identity and web page designs

Momentum by Clevertouch

Background

Momentum is a platform built and developed by Clevertouch to enable Marketeers within their company to run campaigns in an efficient, simple, and consistent way.



The Challenge

The task was to position Momentum as a standalone brand and a Momentum ‘by Clevertouch’ brand given the audience within the martech industry are familar with Clevertouch. 


Momentum did exist but was very much inactive, and a strategic decision was made to revitalise this aspect of the business. While the logo had already been created, it required an evolution rather than a complete overhaul. After refining the logo, we delved into exploring webpage concepts, experimenting with various color palettes and graphical elements to reinforce the brand’s identity.


Outcome

The end result saw Momentum maintaining a strong alignment with the Clevertouch brand in terms of colour schemes and typography. We collaborated closely with the in-house developers to launch the webpages in time for the sales team to kickstart their campaign.

What we offer

Yes we do graphic design but it’s more than that, it’s creative thinking, it’s bringing brands alive and it’s working with you to create the best brands we can and make great brands even better.

When it comes to graphic design, there are endless options SJ Creative Partners can offer.

SJ Creative Partners red background waves
The SJ Creative Partners team are the best of the best - creatively driven design professionals who not only always do great work, but with that also always comes the best of customer service and delivery – thorough understanding of the need, responsive, friendly, imaginative, proactive, diligent and enjoyable to work with.  They are a hidden gem in a sea of graphic designers and when you start to work with them you will see why. 

Andrew Basham

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